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Ketchup: the "Esperanto of cuisine"

I’m not sure exactly where I came across the reference to this article about [ketchup][] — apparently it hit the blogosphere a while back — but like many others I found it quite fascinating.


The author, Malcolm Gladwell, writes periodically in [The New Yorker][] on a variety of topics and apparently makes them all equally fascinating. His articles are archived [here]( (Bonus pick: [How caffeine created the modern world][].)

[The New Yorker]:
[How caffeine created the modern world]: